SEO Brno: Analysis, content and website structure
SEO BRNO: I’ll find out what’s stopping your website from attracting customers via search engines
Do you have a website, but do people mainly find you on Google by your company name? SEO can help you drive traffic using keywords relevant to your sector.
SEO in Brno: When is it worthwhile?
You don’t need to know whether you need technical SEO, new content or keyword analysis. First, we’ll identify where your website is missing out on opportunities.
- The main thing is that your company name is visible.
The website does not appear very often in search results for the services and products that customers are looking for.
- Visitors are coming, but enquiries aren’t.
We’ll check whether the page matches the search query and provides the user with a clear next step.
- Are you planning a new website or a redesign?
Search queries and the proposed structure will help determine which pages to create even before the design work begins.
SEO Brno: analysis, content and website structure
The scope of work depends on the issues affecting your website. You do not need to book all services at once.
SEO analysis and keywords
I’ll analyse which search queries the website appears for, which pages are driving traffic, and where the content doesn’t meet users’ needs. I’ll also look at the competition and any significant technical obstacles.
Website structure and content
I will determine which pages to edit or create, how to link them together, and what the customer should find on them. I will prepare an outline or specific text as required.
Measurements and next steps
Following the changes, we monitor impressions, clicks and the quality of traffic. Where possible, we also monitor enquiries. We decide on our next steps based on the results.
SEO in Brno makes sense if the customers you want to reach are based in Brno. If you sell throughout the Czech Republic, we’ll design content based on the actual reach of your business. I also offer bespoke SEO training by arrangement.
Where is the opportunity lost between supply and demand?
Traffic is only worthwhile if the right people visit
First, I look at which search queries the website appears for and which pages people are visiting. Higher traffic figures won’t help on their own if they come from searches that aren’t relevant to what you offer. That’s why I look for topics where customers’ interests align with your service.
The work doesn’t end with a click from a search result
I’ll compare what a visitor was looking for with what the landing page actually tells them. Will they find the answer? Do they understand what’s on offer? Do they know how to get in touch? If a visitor doesn’t proceed any further, it may be more effective to tweak the content and the path to contact than to add more SEO text.
Send me the website. I’ll tell you what to tackle first.
- Please send me the website and your objective.
For example, ‘we want more enquiries from Brno’ or ‘people are finding our services with our competitors’.
- Let’s take a look at the initial state.
We’ll go through the menu, the key pages and the data available from search and analytics.
- I’ll suggest the scope and price.
You’ll know what I’ll be checking, what the outcome will be, and what you should do next.
I’ve been building websites since 2006.
I have worked on keyword analysis, content, structural design and usability for websites and online shops. I am interested in ensuring that people not only find what you have to offer, but also understand it and are able to get in touch.
- NARADIONLINE.CZSEO analysis, keywords, structure and content
- PAPERA.CZSEO analysis, competition and keywords
SEO Brno: Frequently Asked Questions
How long does it take for SEO to deliver results?
It depends on the state of the website, the competition, the scope of the changes and when you implement them. I cannot promise a specific ranking or a specific timeframe in advance. We will establish the baseline and the method of evaluation.
Do you need access to Search Console and analytics?
It will help us identify genuine queries, key pages and visitor behaviour. If you don’t have access yet, we’ll start by reviewing the public website and I’ll let you know what needs to be added.
Is there any point in focusing on SEO in Brno if the company is based elsewhere?
Yes, provided your customers are actually searching in Brno. What matters is where they are and how they’re searching for your services. I work from Znojmo myself; we can work with clients in Brno both online and in person.
Can SEO help even without paid advertising?
SEO can gradually drive relevant traffic from search engines. It does not automatically replace advertising, nor does it work overnight; I’ll recommend a strategy tailored to your website and objectives.
Please send me a link to the website.
Please tell us what you offer, what sort of customers you want to attract, and what you’re not happy with regarding your current visitor numbers or enquiries. You don’t need to prepare a detailed brief.
Go to the formSEO Brno: What my recommendations are based on
I have been working on websites and online shops since 2006. In my projects, I have dealt with keyword analysis, structural design, content and website usability. As a result, I don’t just look at whether a page attracts visitors, but also whether it helps people make a decision.
Examples of work:
NARADIONLINE.CZ
SEO analysis / Keyword analysis / Structure design / Content creation
PAPERA.CZ
SEO Analysis / Competitor Analysis / Keyword Analysis
ESHOP.ICEBREAKER.CZ
SEO analysis / Keyword analysis / Site structure design
ESHOP.REDA.CZ
SEO Analysis, Keyword Analysis / Content Creation / Structure Design
Why me?
I deal with SEO comprehensively - not only positions, but also the website as a whole.
I have experience from practice and training from the best:
- Marek Prokop, Vladimír Saur - SEO (H1.cz)
- Ondřej Ilinčev, Jan Kvasnička - UX
- Jan Tichý - Google Analytics
- Martin Kalina, Martin Prokop - PPC
- Martin Michálek - technical SEO and responsive web design
Overview of services for websites and online shops
Web analytics
In order to take any action, it is useful to know how the website works and what actually happens on it.
Wireframe design
Designing a layout that is clear to customers and facilitates a smooth shopping experience or the submission of enquiries. This is suitable for designing an entire website, an online shop or specific elements on a page.
SEO
To improve the website’s visibility in search engines. To drive traffic from search engines.