The point where sales often fall through isn’t the product page. It’s the category page. That’s where the customer either figures out what to choose – or gives up and…
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This is what I hear most often of all: “We’ve got a website and it’s really good.” And it’s usually true. It’s attractive, fast, easy to navigate, the photos are spot on, on…
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I recently saw a video where a bloke was explaining to the camera how he’d built a website in twenty minutes. He said it was possible, that he’d teach others how to do it too, and…
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You have everything a customer needs to know on your website. You've described the service, explained the benefits, added arguments. The text is all there, honest, complete. And the customer...
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When a new website or redesign is done, almost all the attention goes to the homepage. It's understandable - it's the shop window, the first impression, the page...
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The school website usually contains most of the important information. However, people don’t visit it with a clear understanding of the school’s structure. They don’t know whether to look in the news section, the documents section, the tab for…
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The open day is a big deal for the school. The programme is prepared, teachers stay late, classrooms are set up, someone bakes cakes. The idea is to show parents...
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Creating a school website usually starts the same way. The school management agrees that the website is outdated, cluttered and looks old. The decision is made: let's get a new one. We choose...
Read article The web doesn't often lose customers by being ugly. It loses them by not giving them enough security. Maybe you know this. You have a website that, at first...
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A school website is often created with a good intention: to give parents information. Timetables, menus, documents, contacts, news, photos of events, registration, school rules. It's all...
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